1) Integrity is you fulfilling the word and thought you give to yourself and to others, and experiencing a state of Poornatva – completion with yourself and with life.

2) Authenticity is you being established in the peak of your capability and responding to life from who you perceive yourself to be for yourself, who you project yourself to be for others, and, what others expect you to be for them.

3) Responsibility – Living and responding to life from the truth that you are the source of, and therefore, you are responsible for all happenings in and around you.

4) Enriching – Is you taking responsibility with integrity and authenticity that you are committed to continuously enriching, which is expanding yourself and life in and around you.